Joico JoiFULL Volumizing Shampoo (For Plush, Long-Lasting Fullness) 300ml/10.1oz
- A volumizing & nourishing shampoo for fine, limp hair
- Creates a rich lather to gently yet thoroughly remove oil & dirt without weighing down hair
- Uses Smart Release Technology to continuously release healthy-hair ingredients
- Helps repair, strengthen & protect hair from the cumulative effects of daily styling
- Formulated with Rice Protein, rich in amino acids to strengthen & thicken hair
- Blended with Bamboo Extract to build volume while promoting thicker, stronger & shinier strands
- Adds instant, lightweight body & shine
- Provides 24-hour style retention & long-lasting humidity protection
- Leaves hair fuller, bouncier & nourished with a natural feel
- 100% genuine products guaranteed
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A color-balancing shampoo for lightened brown hair Features a true-blue formula for color-correcting on contact Contains Multi-Spectrum Defense Complex to protect color against fading Blended with Bio-Advanced Peptide Complex for repairing from root-to-tip Instantly banishes brassy, orange tones on lightened brown hair Preserves 89% of hair color for up to eight full weeks Leaves hair soft, smooth, shiny & frizz-free with true color
A color-balancing conditioner for lightened brown hair Features a true-blue formula for color-correcting on contact Contains Multi-Spectrum Defense Complex to protect color against fading Blended with Bio-Advanced Peptide Complex for repairing from root-to-tip Instantly banishes brassy, orange tones on lightened brown hair Preserves 89% of hair color for up to eight full weeks Hair appears softer, smoother, shinier & frizz-free with true color
A color-balancing shampoo for blonde or gray hair Features a unique color-correcting formula to maintain cool platinum blondes & silver foxes Contains Multi-Spectrum Defense Complex to protect color against fading Blended with Bio-Advanced Peptide Complex for repairing from root-to-tip Instantly banishes brassy or yellow tones on blonde or gray hair Adds shine & combats frizz Leaves hair soft, smooth & manageable with vibrant color
A color-balancing shampoo for lightened brown hair Features a true-blue formula for color-correcting on contact Contains Multi-Spectrum Defense Complex to protect color against fading Blended with Bio-Advanced Peptide Complex for repairing from root-to-tip Instantly banishes brassy, orange tones on lightened brown hair Preserves 89% of hair color for up to eight full weeks Leaves hair soft, smooth, shiny & frizz-free with true color
A color-balancing conditioner for blonde or gray hair Contains Multi-Spectrum Defense Complex to protect color against fading Blended with Bio-Advanced Peptide Complex for repairing from root-to-tip Instantly banishes brassy or yellow tones on blonde or gray hair Adds shine & combats frizz while moisturizing hair Hair appears softer, smoother & more manageable with vibrant color
A deeply nourishing & illuminating conditioner Helps instantly revive blonde hair without weighing it down Contains Bio-Advanced Peptide Complex to target & re-construct damaged strands Blended with Arginine, a naturally-occurring amino acid for replenishing benefits Infused with Polynesian & Tahitian Tamanu & Manoi oils to hydrate hair Hair appears softer, shinier & detangled with vibrant color Ideal for any bleached, double-processed or highlighted blonde hair
A nourishing & illuminating shampoo for blonde hair Features a sulfate-free formula to gently cleanse hair Contains Anionic Surfactant Molecules to lift away dirt & oil Restores hair's optimal pH level while eliminating brassy tones Infused with Polynesian & Tahitian Tamanu & Manoi oils Helps hydrate hair, controls frizz & boosts shine Leaves hair soft, smooth & healthy looking with vibrant color Ideal for any bleached, double-processed or highlighted blonde hair
A nourishing & illuminating shampoo for blonde hair Features a sulfate-free formula to gently cleanse hair Contains Anionic Surfactant Molecules to lift away dirt & oil Restores hair's optimal pH level while eliminating brassy tones Infused with Polynesian & Tahitian Tamanu & Manoi oils Helps hydrate hair, controls frizz & boosts shine Leaves hair soft, smooth & healthy looking with vibrant color Ideal for any bleached, double-processed or highlighted blonde hair
A shampoo designed for athletes, particularly swimmers Targets heavily styled hair & those residing in hard water areas Eliminates chlorine that will transform blonde hair to green Clears styling product buildup & mineral residues caused by hard water Hair appears hydrated & conditioned To use: Apply to damp hair & foam up. Rinse well. Repeat if needed
A highly nourishing hair treatment Contains an intensely hydrating Hydramine Sea Complex Blended with murumuru, olive & shea butters Offers nourishment to rescue dry hair Hair appears softer, smoother, bouncier & more revived Perfect for thick & coarse dry hair
A highly nourishing hair treatment Contains an intensely hydrating Hydramine Sea Complex Blended with murumuru, olive & shea butters Offers nourishment to rescue dry hair Hair appears softer, smoother, bouncier & more revived Perfect for thick & coarse dry hair
An one-minute intensely hydrating conditioner Powered by Hydramine Sea Complex, a blend of unique natural moisturizing elements from the ocean Helps restore hair’s hydrolipidic barrier while preventing dehydration Deeply nourishes dry-to-extremely dry hair & reduces breakage by up to 55% Allows better styling with greater fluidity Keeps hair softer, smoother, shinier & detangled
An one-minute intensely hydrating conditioner Powered by Hydramine Sea Complex, a blend of unique natural moisturizing elements from the ocean Helps restore hair’s hydrolipidic barrier while preventing dehydration Deeply nourishes dry-to-extremely dry hair & reduces breakage by up to 55% Allows better styling with greater fluidity Keeps hair softer, smoother, shinier & detangled
An intensely hydrating shampoo for thick or coarse, dry hair Rich, luxurious formula restores elasticity to dehydrated hair Gently cleanses hair without stripping vital moisture Powered by Hydramine Sea Complex, a blend of unique natural moisturizing elements from the ocean Helps restore hair’s hydrolipidic barrier while preventing dehydration Leaves hair smooth & bouncy
A protective & moisturizing conditioner Uses Smart Release Technology to continuously release healthy-hair ingredients Helps repair, strengthen & protect hair from the cumulative effects of daily styling Contains Moringa Seed Oil, a rich source of anti-oxidants, Vitamins A & E, Zinc & Silica Infused with protective lipid to prevent thermal, chemical, styling & UV damage Boosts vital moisture while instantly detangling hair Hair appears softer, shinier, more resilient & healthier-looking
A powerful at-home hair treatment mask Uses Smart Release Technology to continuously release healthy-hair ingredients Helps repair, strengthen & protect hair from the cumulative effects of daily styling Contains Moringa Seed Oil, a rich source of anti-oxidants, Vitamins A & E, Zinc & Silica Blended with Arginine to strengthen hair bonds & encourage bond renewal Infused with protective lipid to prevent thermal, chemical, styling & UV damage Deeply replenishes hair without weighing it down Proactively builds hair’s resistance to damage Hair appears softer, shinier, more resilient & healthier-looking
An advanced, high-performance hair protector Uses Smart Release Technology to continuously release healthy-hair ingredients Helps repair, strengthen & protect hair from the cumulative effects of daily styling Contains Moringa Seed Oil, a rich source of anti-oxidants, Vitamins A & E, Zinc & Silica Blended with Arginine to strengthen hair bonds & encourage bond renewal Infused with protective lipid to prevent thermal, chemical, styling & UV damage Makes hair 4X more resistant to breakage during heat styling Leaves hair soft, shiny & healthy-looking
A color-balancing & neutralizing conditioner Instantly cools brassy tones & brightens cool blonde hair Harnesses Smart Release Technology to continuously release Rosehip Oil, Arginine & Keratin Helps repair, strengthen & protect hair from the cumulative effects of daily styling Formulated with Monoi Oil & Tamanu Oil to deeply hydrate hair & fight frizz Provides incredible slip & detangling Keeps hair nourished & healthy-looking with brilliant shine
A brass-neutralizing shampoo for blonde hair Creates a rich lather to gently cleanse hair while instantly banishing unwanted yellow tones Instantly cools brassy tones & brightens cool blonde hair Harnesses Smart Release Technology to continuously release Rosehip Oil, Arginine & Keratin Helps repair, strengthen & protect hair from the cumulative effects of daily styling Formulated with Monoi Oil & Tamanu Oil to deeply hydrate hair & fight frizz Provides incredible slip & detangling Keeps hair nourished & healthy-looking with brilliant shine Free of SLS/SLES sulfates
A lightweight moisturizing gelée mask for fine or medium, dry hair Provides a boost of healthy hydration without weighting down delicate strands Uses Smart Release Technology to continuously release healthy-hair ingredients Helps repair, strengthen & protect hair from the cumulative effects of daily styling Contains Coconut Water, a natural hydrator rich in Vitamins A, C & E to quench dry hair Infused with Sea Kelp to provide targeted moisture & vital nutrients Hair looks replenished, shiny & healthy after just one use
A moisturizing conditioner for fine or medium, dry hair Creates luxurious lather to thoroughly cleanse away residue without stripping hair of its natural moisture Uses Smart Release Technology to continuously release healthy-hair ingredients Helps repair, strengthen & protect hair from the cumulative effects of daily styling Contains Coconut Water, a natural hydrator rich in Vitamins A, C & E to quench dry hair Infused with Sea Kelp to provide targeted moisture & vital nutrients Leaves hair clean, soft, bouncy & healthy-looking
A high-powered, repairing conditioner for damaged hair Harnesses Smartrelease Technology, an one-of-a-kind liposome delivery system that continuously releases ingredients Helps repair, strengthen & protect hair from the damaging effects of daily styling Formulated with Keratin, a protective protein found naturally in hair Actively seeks out damage & repairs hair by replacing lost proteins Contains Evening Primrose Oil, a rich source of Omega-6 & Gamma-Linolenic Acid for nourishing benefits Infused with Guajava Fruit Extract, packed with anti-oxidants & Lycopene to protect hair against UV damage Detangles & eliminates static in hair while enhancing its resistance to breakage Unveils smoother, shinier, bouncier, stronger, healthier-looking & more manageable hair
Extremely hydrating treatment with pH 3.5 for overly dry, damaged hair Re-structures hair with exclusive Keratin Silicone Complex Penetrates deeply to seal the cuticle Increases elasticity, strength & luminosity Leaves hair silky smooth, manageable & healthy
A luxurious, color-locking daily conditioner Contains African Manketti Oil, a rich source of Vitamin E, nature’s well known environmental protection against fading Blended with Argan Oil, a powerhouse of Vitamin E, anti-oxidants & essential fatty acids that help deeply hydrate & nourish hair Harnesses Smartrelease Technology, an innovative liposome delivery system that continuously releases ingredients Helps repair, strengthen & shield hair from the cumulative effects of daily styling Doubles hair resistance to breakage Hair appears bouncier, shinier & more manageable with vibrant, long-lasting color
A gentle, color-preserving daily shampoo Produces a luscious lather to wash away dirt & debris Contains African Manketti Oil, a rich source of Vitamin E, nature’s well known environmental protection against fading Blended with Argan Oil, a powerhouse of Vitamin E, anti-oxidants & essential fatty acids that help deeply hydrate & nourish hair Harnesses Smartrelease Technology, an innovative liposome delivery system that continuously releases ingredients Helps repair, strengthen & shield hair from the cumulative effects of daily styling Leaves hair shiny, bouncy & healthy with vibrant color
A reviving conditioner for color treated or natural red hair Contains Multi-Spectrum Defense Complex featuring Green Tea Extracts & UV protectors Helps fight fading & tonal change while nourishing & moisturizing hair Infused with Bio-Advanced Peptide Complex to repair & prevent future damage for up to 25 shampoos Hair appears softer, smoother & more manageable with vibrant color
A powerful backbar treatment that helps equalize porosity Maintains longer lasting & more vibrant-looking hair color Makes hair beautifully even from scalp to ends Boosts the strength & elasticity of hair for longer-lasting & improved texture patterns Can be used as perm pre-treatment or during color services
A gentle anti-fade daily cleanser for color-treated hair Preserves up to 8 weeks of vibrancy & intensity of gorgeous hair color Gently washes away daily buildup & debris Fortifies hair for 3X greater resistance to breakage Contains CAMELIA OIL to seal in moisture & restore luminous shine to hair Infused with POMEGRANATE FRUIT EXTRACT to protect the longevity of hair color Developed with SMARTRELEASE TM TECHNOLOGY, the brand’s signature liposome delivery system to repair, strengthen & protect hair from the damaging effects of daily styling Hair appears smooth with rejuvenated, vibrant color Free of SLS/SLES Sulfates
A color-balancing conditioner for lightened brown hair Features a true-blue formula for color-correcting on contact Contains Multi-Spectrum Defense Complex to protect color against fading Blended with Bio-Advanced Peptide Complex for repairing from root-to-tip Instantly banishes brassy, orange tones on lightened brown hair Preserves 89% of hair color for up to eight full weeks Hair appears softer, smoother, shinier & frizz-free with true color